Solutions to address low response rates in online surveys

Publication Name

European journal of cardiovascular nursing

Abstract

Online surveys are increasingly popular in research given their cost-effectiveness and potential reach. However, low response rates remain a key contributor to bias and the overall quality of results. Having a well-designed survey, providing financial remunerations, sending personalized invitations, offering regular reminders, and using more than one recruitment strategy are evidence-based approaches to improve response rates. Given the potential for illegitimate responses to online surveys, approaches that minimize illegitimate participation are discussed.

Open Access Status

This publication may be available as open access

Volume

22

Issue

4

First Page

441

Last Page

444

Funding Sponsor

University of Wollongong

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Link to publisher version (DOI)

http://dx.doi.org/10.1093/eurjcn/zvad030