Valos, M. J., Mavondo, F. T. & Nyadzayo, M. W. 2019, 'How do alternative strategic orientations influence social media performance?', Journal of Strategic Marketing, vol. 27, no. 1, pp. 1-20.
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Publication Details
Valos, M. J., Mavondo, F. T. & Nyadzayo, M. W. 2019, 'How do alternative strategic orientations influence social media performance?', Journal of Strategic Marketing, vol. 27, no. 1, pp. 1-20.