Home > bal > papers > 783
Wing Yin Leona Tam, University of WollongongFollow Jelena Spanjol, University of Illinois at Chicago José Antonio Rosa, University of Wyoming
101712
Tam, L., Spanjol, J. & Rosa, J. Antonio. (2015). Unintended effects of planning in goal striving: substitution and amplification. In B. Schmitt & L. Lee (Eds.), The Psychology of the Asian Consumer (pp. 33-39). United Kingdom: Routledge.
DOWNLOADS
Since October 19, 2015
Business Commons
Advanced Search
Publication Details
Tam, L., Spanjol, J. & Rosa, J. Antonio. (2015). Unintended effects of planning in goal striving: substitution and amplification. In B. Schmitt & L. Lee (Eds.), The Psychology of the Asian Consumer (pp. 33-39). United Kingdom: Routledge.