Asia Pacific Media Educator


This essay analyses the impact of new communication technologies on the future of newspapers. In examining current arguments in the literature, it argues that while Internet technology gives it an edge over newspapers in terms of immediacy of news coverage, audience reach and greater interactivity with readers, these characteristics should not be perceived as evidence of the demise of traditional newspapers. The authors contend that the future of newspapers is bright because there are inherent qualities that traditional newspapers possess which would enable them to withstand the Internet news revolution.