Link to publisher version (URL)
Humans are more connected to each other than ever, thanks to smartphones, the web and social media. At the same time, loneliness is a huge and growing social problem. Why is this so? Research shows social media use alone can't cure loneliness - but it can be a tool to build and strengthen our genuine connections with others, which are important for a happy life. To understand why this is the case, we need to understand more about loneliness, its harmful impact, and what this has to do with social media.