Drawing on my PhD research Digital Navigators: Young Pasifika adults navigating Facebook in Aotearoa New Zealand, this presentation highlights points of difference about how Pasifika young adults are using Facebook particularly when it comes to intergenerational family dynamics. Young Pasifika adults are used to being under surveillance from older adults in their families, authorities and the wider community. They are very careful about the content they put on Facebook and are highly aware of protecting younger members of the family from negative experiences on social media. Pasifika peoples in Aotearoa have been strongly conditioned through religious colonisation experiences to be compliant, conforming and obedient to authority. Social media savvyness is showing how young Pasifika adults are rising up to challenge this paradigm in simple yet sophisticated ways. This presentation looks at how central the FamBamz or family dynamic is to Pasifika people in New Zealand and how the integral cultural family relationships are being negotiated and navigated the on Facebook platform amidst often conflicting circumstances of Pasifika cultural values and the perceived freedoms of Western-style living in a neo-liberal society.
Bio: Tuiloma Lina Samu is a PhD candidate from Massey University's College of Public Health - SHORE/ Whariki Research Unit in Auckland. She is of Samoan ancestry (Faleula, Salelesi, Sapunaoa, Pu'apu'a) born raised and educated in New Zealand. In her community work, she is a specialist in adult literacy issues. She is fluent in six languages (included Samoan and Maori) and connects Pacific peoples through ancestral cultures, languages and practices. In 2003 she was given the honour of becoming a speaking orator matai with the title "Tuiloma" from her maternal grandfather's village Sapunaoa, Falealili, Upolu Samoa.
Recommended CitationSamu, Tuiloma Lina, Navigation and Negotiation of FamBamz on Facebook, Journal of Global Indigeneity, 1(2), 2015.