Is the Web Site Well Structured

Authors

Tingru Cui, University of WollongongFollow
Xinwei Wang, National University of Singapore
Hock Hai Teo, National University of Singapore

RIS ID

119350

Publication Details

Cui, T., Wang, X. & Teo, H. (2017). Is the Web Site Well Structured. In M. Khosrow-Pour (Ed.), Handbook of Research on Technology Adoption, Social Policy, and Global Integration (pp. 178-204). United States: IGI Global.

Abstract

Globalisation has driven many organisations to develop an international presence on the web. Building a culturally-competent web site is of paramount importance.