To what extent are regional tourism organisations (RTOs) in Australia leveraging the benefits of web technology for destination marketing and eCommerce?
Burgess, L., Parrish, B. & Alcock, C. (2011). To what extent are regional tourism organisations (RTOs) in Australia leveraging the benefits of web technology for destination marketing and eCommerce?. Electronic Commerce Research, 11 (3), 341-355.
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Publication Details
Burgess, L., Parrish, B. & Alcock, C. (2011). To what extent are regional tourism organisations (RTOs) in Australia leveraging the benefits of web technology for destination marketing and eCommerce?. Electronic Commerce Research, 11 (3), 341-355.