Old wine in a new bottle: Public versus developmental journalism in the US

This paper argues that the emerging concept of public journalism in the United States is very similar to the concept of developmental journalism that the West denounced during the debate on the New World Information and Communication Order. Many of the ideas of the MacBride Commission (1980) have sneaked into the writings of those who advocate public journalism to rejuvenate American journalism that has failed to excite the readers. Scholars are now questioning the validity of the conventional news values and their relevance to changing consumer needs.