University of Wollongong
Browse

Consumer co-creation of product quality: examining home advantage in State-of-Origin rugby

Download (224.7 kB)
conference contribution
posted on 2024-11-16, 12:40 authored by Charles Areni
Results of 84 State of Origin rugby league matches were analysed to determine the extent of home advantage(HA). When the Queensland Maroons play at home in Lang Park/Suncorp Stadium they win 64% of the time (30 wins, 17 losses), with an average point spread of +4.32 points. However, they win only 43% of the time (16 losses, 21 losses) when they are away in New South Wales, with the average spread of-2.76. The contingencies for winning percentage (21 = 3.55, p < .06) and point spread (t1,83 = 2.5, p < .02) are significant, indicating that HA exists.

History

Citation

Areni, C. S. (2011). Consumer co-creation of product quality: examining home advantage in State-of-Origin rugby. Proceeding of the ANZMAC 2011 Conference (pp. 1-7).

Parent title

Australia and New Zealand Marketing Academy Conference 2011

Pagination

1-7

Language

English

RIS ID

108666

Usage metrics

    Categories

    No categories selected

    Keywords

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC