Year
2004
Degree Name
Doctor of Philosophy (PhD)
Department
School of Information Technology and Computer Science - Faculty of Informatics
Recommended Citation
MacGregor, Robert Colin, The role of small business strategic alliances in the adoption of E-commerce in small-medium enterprises (SMEs), PhD thesis, School of Information Technology and Computer Science, University of Wollongong, 2004. http://ro.uow.edu.au/theses/303
Abstract
his thesis describes the examination of the role of small business strategic alliances in the adoption of E-commerce by regional small-medium enterprises (SMEs). Two locations were investigated, Karlstad in Sweden and Wollongong in Australia. Comparisons of the level of applicability of adoption factors (barriers to adoption, criteria for adoption, benefits of adoption or disadvantages of adoption) of E-commerce were made between respondents that were members of a small business strategic alliance and respondents that were not. The results showed that while there were some differences between respondents that were members of a small business strategic alliance and respondents that were not, these differences were less than predicted in the literature and could not be considered universal for the SME sector.
Unless otherwise indicated, the views expressed in this thesis are those of the author and do not necessarily represent the views of the University of Wollongong.