There's a hole in my bucket: internet filters and young people's access to online alcohol marketing
Abstract of a paper presented at the Australasian Professional Society on Alcohol and other Drugs Conference 2012, 18-21 Nov, Melbourne. Online alcohol advertising expenditure quadrupled between 2005 and 2009. The rise in awareness that the internet contains almost limitless amounts of unregulated unmanageable content has resulted in the development of a range of internet fi lters; however alcohol advertisers argue that young people can be deterred from accessing alcohol websites by the use of an age verifi cation page.
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