RIS ID

30806

Publication Details

Chapman, K., Kelly, B. P., King, L. & Flood, V. M. 2007, 'Fat chance for Mr Vegie TV ads', Australian and New Zealand Journal of Public Health, vol. 31, no. 2, pp. 190-190.

Abstract

There has been much recent debate about how to combat Australia’s childhood obesity epidemic and, in particular, considerable controversy about regulations relating to food advertising to children on television. Three separate research studies on food advertising in Australia, conducted in 2002,1 20052 and 2006,3 including those by the authors, describe the frequency and proportion of television advertisements for fruit and vegetables, as well as for high-fat/high-sugar foods.

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Link to publisher version (DOI)

http://dx.doi.org/10.1111/j.1753-6405.2007.00040.x