Title

Consumer responses to health claims in food advertisements using both 'lay' and 'scientific' terms

RIS ID

18714

Publication Details

McMahon, A., Tapsell, L. C., Williams, P., Jones, S. C., Patterson, H. & Mackey de Paiva, L. (2007). Consumer responses to health claims in food advertisements using both 'lay' and 'scientific' terms. In Dietitians Association of Australia National Conference, 24-26 May 2007, Hobart. Nutrition & Dietetics, 64 (Suppl. 1), 27.

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