The effects of chief executive officers' leadership on primary stakeholder interests: a review
Purpose: This paper reviews previous research on the effect of chief executive officer (CEO) leadership on three primary organizational stakeholder interests. Design/methodology/approach: - A number of scholarly articles are retrieved using two keywords - chief executive officers and organizational performance. Findings: The review suggests that the effects of CEO leadership on the three main stakeholders' interests appear to be not equally explored. The effects on capital and labor market have received a lot of attention among researchers, but studies investigating the CEO leadership effects on product. Practical implications: In essence, the studies of CEO leadership effect on three main stakeholders appear to be not equally explored. Little is known about whether or not customers value CEO leadership in patronizing products/services of an organization. Originality/value: Appealing organizational leaders is an element contributing to corporate reputation or corporate brand image (CBI), which is typical assessed by multiple stakeholders. However, appealing leaders have not been clearly defined in CBI research.
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