Title

Dubai - a star in the east: a case study in strategic destination branding

RIS ID

27254

Publication Details

Balakrishnan, M. 2008, 'Dubai - a star in the east: a case study in strategic destination branding', Journal of Place Management and Development, vol. 1, no. 1, pp. 62-91.

Please refer to publisher version or contact your library.

Share

COinS
 

Link to publisher version (DOI)

http://dx.doi.org/10.1108/17538330810865345