Title
Short-termism and genuineness in environmental initiatives: a comparative case study of two oil companies
Document Type
Journal Article
RIS ID
24183
Abstract
Debate still rages about whether the cure to climate change could be worsethan the disease. This paper reports the findings of a study examining the influence ofshort-termism on the genuineness of corporate environmental initiatives. After identifyingthe environmental initiatives at ExxonMobil and Royal Dutch Shell, we present a model toanalyse short-termism and genuineness.
COinS
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Publication Details
Beale, F. & Fernando, M. (2008). Short-termism and genuineness in environmental initiatives: a comparative case study of two oil companies. European Management Journal, 27 (1), 26-35.