From destination brand to location brand
Gregory M. Kerr, University of WollongongFollow
Kerr, G. M. (2006). From destination brand to location brand. Journal of Brand Management, 13 (4/5), 276-283.
Please refer to publisher version or contact your library.
Mara Koplin Ms
Share market, currently with a focus on the application of chaos theory
Distance learning and education
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