Title

A Review of a Brand Management Strategy for a Small town - Lessons learnt!

RIS ID

12424

Publication Details

Kerr, G. M. (2005). A Review of a Brand Management Strategy for a Small town - Lessons learnt!. Place Branding and Public Diplomacy, 1(4) 373-387.

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Link to publisher version (DOI)

http://dx.doi.org/10.1057/palgrave.pb.5990035