The transformation of consumer behaviour

RIS ID

37271

Publication Details

Gretzel, U., Fesenmaier, D. R. & O'Leary, J. T. (2006). The transformation of consumer behaviour. In D. Buhalis & C. Costa (Eds.), Tourism Business Frontiers: Consumers, Products and Industry (pp. 9-18). Burlington, MA: Elsevier.

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