Title

Motivations for the buying behaviour of 'healthy' and 'unhealthy' foods by parents of pre-school aged children

Document Type

Conference Paper

Publication Details

Noble, G. I. (2006). Motivations for the buying behaviour of ''healthy'' and ''unhealthy'' foods by parents of pre-school aged children. In G. Ogunmokun, R. Gabbay & J. Rose (Eds.), Business Across Borders in the 21st century: conference proceedings of the 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development Perth: Academy of World Business, Marketing and Management Development.

RIS ID

15301

Please refer to publisher version or contact your library.

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