Status and conspicuous consumption as antecedents of price sensitivity
Moritz Freiherr Von Hurter, University of Southampton
Nina Reynolds, University of WollongongFollow
Luke Greenacre, Southampton Management School
Freiherr Von Hurter, M., Reynolds, N. & Greenacre, L. (2012). Status and conspicuous consumption as antecedents of price sensitivity. ANZMAC Conference Australian and New Zealand Marketing Academy.
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